our
uit mission
Our mission is to create marketing material for nonprofits and any business with missions to promote social and environmental justice, and educate philanthropic businesses on marketing strategies and practices.
Regardless of the stage you’re in, whether you’re, seeding, sprouting, tending or harvesting, Propagate can help. Let’s grow together!
our
uit process
Seeding
If you don’t know who you are, chances are others don’t either. We brainstorm with you to determine how to best describe your visual identity. Then we determine the best approaches for you to attract the customers that would best benefit from your services.
Sprouting
Content creation is where we shine. Based on our fact-finding and conversations with you, we create photos, videos, logos, designs and copy. These products act as the vehicle that introduces you to your customers. And first impressions matter just as much as consistent impressions.
Tending
Simply putting a seed into the ground doesn’t guarantee a return. A good farmer knows that they’ll need to weed, fertilize, prune and sometimes even replant. To establish a solid online presence that yields fruit, consistency is the key. New and engaging content must be delivered on (at a minimum) a weekly basis. We rely heavily on analytics to ensure that our designs are being understood and acted upon. Less effective designs or campaigns are reworked to optimize engagement.
Harvesting
After we see returns on our efforts, it’s time to quantify the results and reflect on what improvements can be made to the campaign and messaging. No campaign is perfect and there is always something to be done to improve it. In the world of advertising, there is no stopping to coast toward your business goals – you have to keep pedaling.
Growing
As your presence increases and you see more engagement and clients, we help you scale your message to reflect this growth. In addition, we offer trainings in effective content creation and management that enables your staff to be self-sustainable and therefore self-reliant.
HOW YOU CAN HELP
We are here to support and grow other nonprofits through our donation of custom branding, marketing, and photography.
We also donate our marketing expertise to any business whose mission promote social and environmental justice.
Your donation not only helps our nonprofit, it helps us help others. We only grow strong if we grow together!
